Globally connected

Arden Cross is one of the most important development sites in the country, a 346-acre site surrounding the HS2 Interchange Station. A long-term project such as this requires a brand that is timeless, flexible and robust enough to carry the project through its various development stages – stretching into 2030 and beyond.

High-quality printed materials gave the brand immediate gravitas, with tactile paper stocks, specialist inks, a bespoke slipcase and image-enhancing lay-flat pages creating a distinctive look.

To bring the project vision to life online, we built a clean and modern website centred around the brand’s vibrant colour palette and contemporary typography.

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We also help Arden Cross to raise its profile across social channels, with comms and media support that includes the creation of high-quality content across written word, photography and video.